BMW Motorrad hits international gross sales document

Whereas BMW Motorrad set a document gross sales 12 months in 2021 with an enormous 14.8% improve, Australia’s efficiency was up solely marginally.

In response to BMW Motorrad Australia, they bought 2512 bikes and scooters to the tip of December which was a 0.8% improve on 2020.

Globally, BMW Motorrad bought 194,261 bikes and scooters which was up 24,989 up on the earlier 12 months.

Understandably, the German firm’s finest performer which stays the biggest market with 25,972 gross sales and main the model in its house.

Subsequent finest is Italy with 16,034 (15.2%), only one forward of the USA which witnessed 32.1% progress.

However the greatest improver was India with a whopping 102.5% improve to 5191.

Different notable enhancements have been China which was up 21.4% to 14,309, Spain (12,616, 14.4 %) and France (19,887,13.4%).

BMW Motorrad claims the UK’s exit from the EU had no vital impression on their gross sales with a rise of 26.6% and gross sales of 9263 in Nice Britain/Eire in contrast with 7315 the earlier 12 months.

Boxer fashions stay the driving pressure for the corporate with gross sales of greater than 60,000 R 1250 GS and GS Journey alone and R fashions accounting for half of the corporate’s gross sales.

BMW Motorrad boss Markus Schramm says he’s pleased with the outcomes.

“It’s exactly in instances of disaster the place you possibly can see how nicely a workforce sticks collectively,” he says. 

“I look ahead to 2022 with nice confidence as we begin the 12 months with what is certain to be the strongest product providing ever. 

“Our 4 cruiser fashions from the BMW R 18 mannequin household are getting into their first full 12 months of gross sales collectively. 

“As well as, within the first few months of 2022 alone, the market launches of the all-electric BMW CE 04 and our 4 superior 6-cylinder fashions Ok 1600 GT/GTL/B and Grand America, which have been additional improved in all respects, are absolute highlights in our vary and can generate an extra gross sales drive within the first half of the 12 months. 

“We even have quite a bit deliberate for the second half of 2022, so our clients and followers are in retailer for plenty of surprises.”